To: {{First Name| My Cleverest Converg-ling}}
From: The Desk of Lillian Pierson
Breaking News In Tech: July 15, 2024
📈 Last week’s SCOTUS ruling on NetChoice impacts more than just social media companies; it also affects state legislatures' ability to regulate online content.
To everyday internet users, this ruling could mean more consistent and less state-controlled content on social media platforms, thus ensuring that our online speech is protected by the First Amendment.
Given the recent attempt on the life of Former President Trump, and the wild disparity of news messaging about that event (between what was shown on X vs that which was visible across state-sponsored media), I’d say this ruling is probably a good thing - but decide for yourself by reading more here.
A Founder-Led Growth Blueprint
If you’re ready to take your brand to the next level and drive more predictable, reliable revenue growth, then why not start with founder-led growth? This week we’ve put together a comprehensive guide that’ll help you build a powerful founder-led brand that resonates and converts.
You can read the full blog post here.
New Product Alert: Visible
It’s been a while since I’ve released any new products, but that’s about to change A LOT.
In partnership with EXP, I’ll be producing 4 - 5 new products each month for our digital products shop and membership. The first product we’re releasing is called Visible. Read more below…
Are you a startup founder or aspiring leader that’s struggling to scale your business? It happens. Here are some common challenges you might be facing:
Building Trust: You understand that a strong personal brand is extremely valuable, but how do you establish one without becoming an influencer?
Driving Traffic: You want to attract the right audience, but finding the right strategy feels overwhelming.
Boosting Sales: You’ve got a great product or service, but converting leads into sales seems like an uphill battle.
If these challenges sound familiar, you’re not alone. Many founders and leaders face the same hurdles. The good news? There’s a solution.
Visible: Learn the secrets of building a lasting personal brand with this 47-page hands-on guide that’s designed specifically for people like you. It shows you how to build a powerful founder-led brand that builds trust, drives traffic, and boosts sales—without turning into an influencer.
Ready to take the next step? Let’s make your founder-led brand Visible!
Tips For Building A Brand That Truly Reflects Your Vision
7 steps for building a brand that truly reflects your vision as a tech founder (even on a tight budget).
Appreciate the Importance of Founder-Led Brands
Define Your Unique Value Proposition (UVP)
Craft a Compelling Brand Story
Leverage Thought Leadership and Personal Branding
Utilize Social Media to Amplify Your Message
Build Strong Relationships with Key Stakeholders
Measure Success and Iterate on Your Strategy
Get more in-depth insights on how to do these things in this week’s blog post.
Or if you’re ready to get my help in growing your startup then, book a free consultation so we can discuss ways you can start achieving more predictable, reliable revenue growth!
Wednesday Women In AI Marketing Feature
I was recently featured by Wednesday Women in their segment on Women In AI. Check them out to learn more about the incredible work that other women in AI are doing globally.
Get Involved In The Convergence Community
Curious to learn more about sustainable growth strategies? Hit reply and let’s discuss how to drive consistent, reliable revenue growth for your startup.
Other ways you can get involved:
Book Launch Party: Sign up for our private, invite-only book launch party to get in on all the festivities and goodies when my upcoming book, The Data & AI Imperative: Designing Strategies for Exponential Growth, is released this winter.
Let’s Connect 1-on-1: If you’d like to join my personal inner circle of founders, operators, and thought leaders, book a 1-on-1 networking call with me here.
Best Regards,
Lillian Pierson, PE
Fractional CMO & Founder, Data-Mania
P.S. There’s a Barnes & Noble pre-order special running today. Pre-order your copy of Data Science Essentials For Dummies now from Barnes & Noble and get a 25% discount! The code only works through Wednesday, July 17th—and don't forget to sign up for their free rewards program for it to count. Act fast, as this might be the only discount before it goes on sale!
P.P.S. The Data & AI Imperative will be on bookshelves in the USA in December. Join the launch list now to get in on the release party!
DOES YOUR GROWTH STRATEGY PASS THE AI-READINESS TEST?
I’ve put these processes to work for Fortune 100 companies, and now I’m handing them to you…